Apple is giving developers an early chance to prepare apps for the iPhone Duo, with new Xcode and SDK support, larger-screen ...

Apple just gave its Apple Store app a refresh, introducing a Go Further tab for a “fresh, more curated experience” on iPhones and iPads. It now provides recommendations for products and services that ...

Shopping for a new iPhone or Mac will apparently soon come with built-in AI help. Apple is working on a new shopping assistant for the Apple Store app that will use artificial intelligence to answer ...

Apple today updated the Apple Store app to introduce a more personalized For You experience, which offers up more relevant product and service suggestions along with more information on what you can ...

Slowly but surely, Apple has been updating its own apps with the Liquid Glass look announced at WWDC. Today, it was the Apple Store app’s turn to get the visual update. Liquid Glass meets the Apple ...

The privacy policy for the Apple Store app suggests that a new feature called Virtual Shopping Assistant could be implemented soon. It may function similarly to the Apple Support Assistant. Apple has ...