The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY David Fossas There is ...
Volkswagen is restructuring management across four core brands to boost efficiency and generate $1.17 billion in savings by ...
When thinking about a brand, people often associate it with visible elements like logos, colors, typefaces or taglines. These are essential, but a brand’s true power lies deeper and is much bigger ...
BALTIMORE -- The Towson-based clothing store Route One Apparel has been acquired by Maryland Brand Management, according to an announcement by the shop's founder Ali von Paris. Paris, who previously ...
Have you ever been caught in the whirlwind of a personal or professional SEO project, overwhelmed by its complexities and unsure where to begin or what to focus on? Managing your online presence is ...
Graphic design tool startup Canva Pty. Ltd. is enhancing its artificial intelligence capabilities with the launch of a new suite of brand management features and AI design tools. The new tools are ...
Saint Louis University's product and brand management certificate is designed to provide students with an understanding of the processes and strategies for introducing new products and building ...
“Property Brothers” Drew and Jonathan Scott‘s lifestyle company Scott Brothers Global is expanding their consumer products business with the launch of new brand management agency, BrandJourney. The ...
Although building trust through a carefully crafted brand message is still important, artificial intelligence may be undermining its traditional influence. “AI isn’t just helping businesses create ...
After 30 years in software engineering, my experience with AI in a recent project has convinced me of its revolutionary potential due to undeniable, measurable gains. Here, I’ll share some examples ...
Urban Outfitters Inc. URBN is strategically positioned for continued growth through its multi-brand portfolio, effective inventory management and disciplined financial strategies. With strong ...