If you’re not creating content with SEO in mind, you’re missing out on a massive opportunity. If searchers can’t find your content through search results, a large portion of your potential audience is ...

As someone who’s deeply immersed in the world of search engine-optimized (SEO) content writing, I hear these statements quite a bit. What I find is that there seems to be a gap between the ...

When you need to go really deep on a subject, e-books and whitepapers are your go-to. These are longer, more detailed pieces ...

There’s no denying the importance of search engine optimization. Fully 68% of all online experiences start with a search engine, and organic searches are responsible for 53.3% of all website traffic.

There was a time when content writing was only for writers. People used to spend hours researching, writing drafts, editing ...

Forbes contributors publish independent expert analyses and insights. Renae Gregoire covers content marketing and great content experiences. You're staring at that blank screen again. Another blog ...