The rise of e-commerce has led to increasing sales of counterfeit or noncompliant beauty and personal care products, including many that are knockoffs of established brands. U.S. Customs and Border ...
No industry in the world is devoid of counterfeits, and the pharmaceutical industry is no exception. According to data that the World Health Organization (WHO) published, "an estimated one in 10 ...
The European Federation of Pharmaceutical Industries and Associations (EFPIA) announced it has signed on to a Memorandum of Understanding (MoU) that it says will help to set up a harmonized system of ...
User-generated content (UGC) has become central to brands’ marketing and customer experience strategies over the past decade. But as social channels and trends have evolved, so too have brands’ ...