The Super Bowl is always a huge event in advertising and marketing. This year, though? It was a big moment for chatbot support. Brands all across the internet, including Kia and Domino's Pizza, ...

Colm is the editor of MarketingTech, with a mission to bring the most important developments in technology to both businesses and consumers. Technology is not only changing the way that brands ...

Chatbots could replace 1-800 numbers, and Facebook wants them on Messenger. But most businesses don’t have the resources or technical skills to build chatbots themselves. That’s why Facebook is ...

Bank of America customers could soon interact with the bank via Facebook's Messenger app, the banking company said Tuesday. B of A said it is working with Facebook to help bank customers “stay ...

Editorial Note: Forbes Advisor may earn a commission on sales made from partner links on this page, but that doesn't affect our editors' opinions or evaluations. In a digital world, customers have ...

"1-800-FLOWERS.COM will offer customers the ease and convenience of ordering floral gifts through Messenger. 1-800-FLOWERS.COM will blend its bot and live customer service support on Messenger to ...

Every business thrives off the positive relationships it creates with its consumers–both the loyal ones, all the way to the prospective window-shoppers who are still on the fence about purchasing. And ...

How much more can Facebook do for marketers? Insidiously and persistently, Facebook is chipping away at other messaging platforms and moving their users to Facebook Messenger. If they keep it up, by ...

Have you ever had a friend or a family member go on an exotic vacation only to find yourself living vicariously through their social media posts? Well, now you can also live vicariously through a ...

Have you ever had a friend or a family member go on an exotic vacation only to find yourself living vicariously through their social media posts? Well, now you can also live vicariously through a ...