It’s not just about pretty pictures; the advertising age logo has a really long history. Think about it, branding started way ...

IBM has released a detailed timeline of its logo history, tracing its transformation from an Art Nouveau emblem in 1915 to Paul Rand’s iconic striped design in 1972, which remains largely unchanged ...

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From a medical tonic brewed behind a pharmacist's counter, to one of the biggest and most recognisable brands with one of the best logos on the planet, Pepsi has been on quite a journey since its ...