What causes individuals to conform to the opinions and judgments of others? Why do they need to? When is it an advantage to merge with the group and when is it not? Investigating the social, ...

Based on our CRISP framework, we conducted four sets of experiments with a total of 14,034 participants. Our approach in experiment 1 is to eliminate all conventional reasons to follow a rule by ...

Many consider moral decisions to follow an internal “moral compass”, resistant to social pressures. Here we examine how social influence shapes moral decisions under risk, and how it operates in ...

Social pressure can sometimes lead us to change our behavior, a process known as conformity. This can sometimes be overt, like being pressured to behave in a certain way, or a more subtle influence ...

A recent study published in the journal Nature Human Behavior examined why people follow rules. Rules are fundamental in maintaining a stable social order and fostering cooperation. Rules shape daily ...

Psychology is the study of the mind and behavior. Your behavior doesn't happen in a vacuum. You live within a society. Your environment and the people in it affect your psychology. That's when social ...