If you’re still calling it Apple Search Ads, you’re already behind. Earlier this year, Apple dropped the “Search” and rebranded to simply Apple Ads – a move that signals something bigger than a name ...

In Apple’s new holiday ad, “ A Critter Carol ,” a group of woodland puppets frolic in a wintery forest to a wildlife-themed parody of the Flight of the Conchords’s song Friends. Every element, from ...

Commentary: You don't need an 81-slide deck to convince your parents to buy you a Mac for college. Apple should change its tone to get its advertising groove back. Bridget Carey is an award-winning ...

Apple today shared a new "Blue Screen of Death" ad that appears to mock a major Windows computer outage that occurred last year, following a faulty CrowdStrike security update. Macs were unaffected, ...

There was once a time where first-party apps and experiences on Apple devices were exempt from advertisements. Other app marketplaces might happily show you ads, but not the App Store. Most news sites ...

Apple Maps might be getting ads, and a lot of us aren't happy about it. According to Bloomberg's Mark Gurman, who has a track record of leaking Apple news before they're official, Apple is turning its ...

Apple will reportedly bring ads to Apple Maps — much like it did with the App Store. Efforts to show advertisements to Apple Maps users have supposedly picked up pace within the company. Apple will ...

Apple’s 2025 product lineup might be complete, but there’s a lot in the works for the year ahead. Here are five new Apple products rumored to debut in 2026 that I’m especially excited for. I’ve been ...

The heads of Apple TV have “no plans” to bring ads to the streaming service, balking, at least for now, at a strategy that has driven success for Apple’s streaming rivals. In its November 2025 issue, ...

Apple competitor Samsung has a line of "Family Hub" smart refrigerators equipped with integrated displays, and anything with a display can show you an ad. Starting later this month, Samsung is ...