(CNN) — If you’ve recently started running, the hardest part may have been deciding what kit to buy. Options for running apparel are so plentiful that a cottage industry of online directories, ...
Look around the next time you’re on your local running path: Runners are no longer only sporting the day-glo hues and giant logos that have defined the sport’s aesthetic for decades. Instead, you’ll ...
Katie Douglas founded Running Wylder, a run specialty store in San Francisco, as an approachable space for runners of all ...
Fashion has always borrowed from subcultures and its latest source of inspiration draws from the current sport du jour: running. The blueprint couldn't be clearer: reposition functional product as ...
Bandit wants to “evolve running,” and the apparel company will be in the spotlight during the New York City Marathon. By John Ortved This summer, Ashley Ellefson, a 39-year-old operations executive, ...
It’s 6:15 a.m. on a Friday in June. All is quiet on Newbury Street, Boston’s usually bustling shopping district with its tidy rows of brownstones. Except, that is, for a dozen runners. They’ve ...
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