Jo Min-Su was working toward a computer science doctorate at one of South Korea's best universities when he stumbled on his calling: building a better lip gloss. The 30-year-old sat near his booth at ...

South Korea’s cultural capital is at an all-time high, with properties like “K-pop Demon Hunters” dominating streaming charts for movie and music categories alike. This trend is evident to pop culture ...

Join Josh and Ollie from Korean Englishman as they dive into the world of K-beauty and K-fashion at Seoul Fashion Week, with an exclusive behind-the-scenes experience courtesy of leading Korean beauty ...

South Korean beauty innovator One By Zero introduces aruen’s Tofu Milk Cream 80, a 2024 Minister’s Award winner featuring unique slime-like elasticity. Our mission is to modernize the traditional ...

Jo Min-Su was working toward a computer science doctorate at one of South Korea's best universities when he stumbled on his calling: building a better lip gloss. The 30-year-old sat near his booth at ...

Waiting for your next South Korea trip to stock up on all your K-beauty favourites? Soon, you won't have to do so as beauty ...

Ever wondered which country mastered the art of the 'Glass Skin' glow? Discover the cultural philosophy, secret ingredients, ...

The “K-Wave” economy: How Korean beauty exports are reshaping U.S. retail South Korea’s cultural capital is at an all-time high, with properties like “K-pop Demon Hunters” dominating streaming charts ...