Ferrari has successfully overturned a decision by the European Union's Intellectual Property Office that revoked its rights ...

ETBrandEquity returns with the 7th edition of its flagship Brand World Summit on July 4, engaging the leading marketers and ...

The online retail platform of Chinese tech giant Alibaba announced Wednesday that it will issue $7 billion in subsidies for ...

Netflix is exploring potential partnerships with Spotify to enhance its live TV offerings, including music award shows and ...

Tesla's quarterly deliveries faced a significant drop. This puts the company on track for a second consecutive year of sales ...

Del Monte Foods, grappling with shifting consumer preferences towards healthier options and cheaper alternatives, has filed ...

Marketing: In India's dynamic market, brands must embody the 'Ashwagaja' mindset, blending agility with enduring wisdom.

Shivam Puri, MD and CEO of Cipla Health, shares how transforming a declining sales area at Hindustan Unilever taught him the ...

India's advertising market is set for big growth. By 2026, it may reach INR 1476 billion. India could be among the top ten advertising markets globally. Digital advertising is leading this expansion.

ITC is revolutionising market research with AI, enhancing efficiency and accelerating data processing. AI tools analyse vast ...

TAFE and AGCO Corporation have resolved their year-long legal dispute over the Massey Ferguson brand in India. TAFE will ...

Meta plans to introduce advertisements on WhatsApp Status. This move aims to tap into WhatsApp's large user base. WhatsApp ...