BTS to livestream ARIRANG comeback for global fans, BTS: THE RETURN documentary planned for March 27

After the comeback live, BTS has planned another surprise for their fans. A feature-length documentary capturing the making ...
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From Trout Sperm to Collagen Banking: What Really Happens Inside Korea’s Most Elite Skin Clinics

I went on a K-beauty adventure with a top skin pro, and I’m sharing all my notes, including doctors’ names, WhatsApp numbers, ...

The cutting-edge hair growth treatments of South Korea — where the president has declared balding a ‘matter of survival’

Hair loss is stressful. In South Korea, it’s now being treated like a national crisis. President Lee Jae Myung recently ...

South Korea celebrates K-pop’s ‘Golden’ historic Grammy win

South Koreans are celebrating after “Golden,” from the Netflix animated film “KPop Demon Hunters,” claimed K-pop’s first ...

K-beauty isn’t just for Gen Z These Korean skin care picks are made for mature skin

It may be known for its trends, but K-beauty's skin care philosophy is timeless.