Here’s what you need to know about Korean sunscreen, and how it differs from Australian products.

South Korea’s cultural capital is at an all-time high, with properties like “K-pop Demon Hunters” dominating streaming charts for movie and music categories alike. This trend is evident to pop culture ...

South Korean beauty innovator One By Zero introduces aruen’s Tofu Milk Cream 80, a 2024 Minister’s Award winner featuring unique slime-like elasticity. Our mission is to modernize the traditional ...

Jo Min-Su was working toward a computer science doctorate at one of South Korea's best universities when he stumbled on his calling: building a better lip gloss. The 30-year-old sat near his booth at ...

Ever wondered which country mastered the art of the 'Glass Skin' glow? Discover the cultural philosophy, secret ingredients, ...

Waiting for your next South Korea trip to stock up on all your K-beauty favourites? Soon, you won't have to do so as beauty ...

Add Yahoo as a preferred source to see more of our stories on Google. The 33-year-old’s enduring appeal has always been her authenticity and according to Joe Cho, media relations team lead at Medicube ...

The “K-Wave” economy: How Korean beauty exports are reshaping U.S. retail South Korea’s cultural capital is at an all-time high, with properties like “K-pop Demon Hunters” dominating streaming charts ...