The new operating system aims to address advertising supply chain issues and conflicts of interest around content in the ...

The Hollywood star amps up the drama of “deeply personal” reviews in time for Black Friday week and Cyber Monday deal events.

The Kimberly-Clark brand tapped Turner Duckworth and FCB for a brand refresh and new campaign, respectively, as it marks its ...

New visuals trade a sense of staid luxury for more over-the-top concepts as the brand returns to the idea that “a Jaguar ...

Two new commercials under the brand’s long-running holiday campaign see it continuing to focus on striking a balance between ...

The beer brand is celebrating the return of the Paramount drama with collectible caps featuring quotes from the show’s ...

The Kellanova brand is ramping up the intrigue around the return of a stunt that went viral on social media last December.

Klue analyzed 3,400+ buyer interviews and uncovered the shocking truth about why deals are won or lost. Spoiler: it's not ...

Every year, marketing teams grind through “planning season,” hoping to finally deliver results that leadership wants. Yet, ...

The U.K.-based media advisor, which recently aided reviews for Amazon and Unilever, acquired a marketing unit from PwC ...

The retailer is running two distinct holiday campaigns for the first time to appeal to consumers who view the season as too ...

Amid record spending intentions by shoppers, holiday marketing campaigns reflect more diverse media mixes and experiments ...