On December 4th, Business of Apps ran a webinar in partnership with Verve that featured speakers from Verve, Dataseat, and Kochava. Moderated by Nicole Weiss, the session focused on how Connected TV ...

In our latest episode of App Talks, David Murphy spoke with David Quinn, VP of Strategy and Partnerships at Gummicube, to ...

If you manage user acquisition, chances are that your day probably starts with a familiar routine: dozens of campaigns and hundreds of placements to take ...

Do you want to stop chasing new users and start keeping the ones you have? Join Sangeeta Jash, VP of Marketing at CleverTap, as she shares her blueprint for success: a strategic approach to ...

Ready to add a new, profitable channel to your marketing portfolio? In this essential session, Mariana Kuiken, Growth Marketing Team Lead at Zalando, shares the precise strategic groundwork her team ...

AI is no longer optional – it’s the competitive edge. This essential panel discussion brings together industry leaders who are successfully leveraging AI to rewrite the rules of app growth. Featuring ...

Ready to find the next major source of growth for your app? Don’t miss this high-impact panel where top growth experts from diverse verticals will break down the precise methods they use to drive ...

As AI takes over the transactional tasks of ad buying and campaign management, the essential question for leadership becomes: Who do we actually need to hire to drive sustainable growth? Mark Mukhin, ...

What makes a quick commerce customer loyal? Sebastian Reyes Diaz, Principal Growth, Global Retention at Flink, reveals the exact formula for maximizing user frequency and boosting overall ...

Join Norman Nielsen, VP of Growth at Omio, to discover the essential strategies for confidently and impactfully integrating Artificial Intelligence into your marketing operations. This session is ...

The rules of loyalty have been rewritten for the mobile era. Nico Winkelhaus, Head of Digital Marketing at PAYBACK, dives into the unmatched power of app-based, multi-brand loyalty programs, using the ...