The surprising paradox of intercultural communication | Helena Merschdorf | TEDxNelson
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YouTubeTEDx Talks
The surprising paradox of intercultural communication | Helena Merschdorf | TEDxNelson
What if English as the global lingua franca is both our greatest asset and biggest downfall in intercultural communication? While the idea of a global language is appealing – especially in the age of globalisation – it often creates “invisible misunderstandings”. This can lead to harmless awkwardness in the best case or have dire ...
227.5K viewsJun 17, 2022
International communication Intercultural Communication
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